Google Tag Manager #analytics
Google Marketing Platform
Google Tag Manager helps make website tag management simple with tools & solutions that allow small businesses to deploy and edit tags all in one place.
Google Tag Manager is a tag management system that allows you to quickly and easily update tracking codes and related code fragments known as "tags" on your website or mobile app. This helps in managing marketing and analytics tags without directly modifying website code.
Link: https://marketingplatform.google.com/about/tag-manager/
Developer: Google LLC
Category: Web Analytics Tool #analytics
A service or software that tracks and reports website traffic, user behavior, and other data to understand and optimize online activity.
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